Agent Builder vs Copilot Studio: Which Should You Use?


30-Second Decision

Microsoft documents four factors to evaluate: audience, deployment scope, functionality, and governance needs. Most decisions are clear after the first two.

If you are…Use…
Building for yourself or a small team using Microsoft 365 contentAgent Builder
Building for a department, whole org, or external customersCopilot Studio
Needing workflows, approvals, or integrations beyond Microsoft 365Copilot Studio
Needing enterprise ALM (dev/test/prod environments, versioning, telemetry)Copilot Studio
Starting simple, with plans to scale laterAgent Builder → then copy to Copilot Studio

Glossary

  • ALM (Application Lifecycle Management) — managing an application across dev, test, and production environments with versioning and controls
  • DLP (Data Loss Prevention) — policies that control what data can flow where within or outside your organization
  • Microsoft Purview — Microsoft’s compliance and data governance product (sensitivity labels, audit logs, retention policies)
  • Microsoft Graph — the API layer that connects to Microsoft 365 data (SharePoint, emails, Teams, etc.)

Agent Builder in Microsoft 365 Copilot

Access point: Microsoft 365 Copilot app
Intended user type: Information workers

Microsoft describes Agent Builder as the right choice when you want to quickly create an agent for yourself or a small team, using natural language and existing content — without any code.

Key capabilities

  • Natural language authoring
  • Content-focused Q&A based on organizational context from Microsoft Graph
  • Respects user permissions to Microsoft 365 data — if a user doesn’t have access to a SharePoint site, Teams channel, or Outlook mailbox, the agent will not surface content from those sources
  • Uses the Microsoft 365 Copilot orchestrator, foundation models, and services

Use cases

  • Project FAQ bots that answer common questions based on project documentation
  • Product documentation assistants that help employees find information from internal product manuals or wikis
  • Onboarding agents that help new team members get answers from internal knowledge bases

Governance

Who manages it?IT admins
Where?Microsoft 365 Admin Center → Copilot → Agents
Sharing controlsMicrosoft 365 Admin Center → Copilot → Settings → Data access → Agents
Key controlsEnable/disable/block agents, view inventory, configure billing, review usage
ComplianceMicrosoft Purview (sensitivity labels, audit logs, DLP, retention)

Copilot Studio

Access point: copilotstudio.microsoft.com
Intended user type: Makers and developers

Microsoft describes Copilot Studio as the right choice when you need an agent for a broader audience — a whole department, organization, or external customers — or when the agent requires advanced capabilities or more control over deployment and management. It is a standalone web portal built for complex or scalable solutions.

Key capabilities

  • Broad and external publishing
  • Multistep logic, approvals, and branching workflows
  • Advanced AI models and integration with Azure AI services
  • Prebuilt and custom connectors to data sources beyond Microsoft 365
  • Autonomous capabilities
  • Lifecycle management: versioning, dev/test/prod environments, role-based access controls, telemetry and analytics

Use cases

  • Customer support agents that create support tickets and escalate issues to a human
  • IT help desk triage agents that handle employee IT requests and route them to the right support team
  • Sales assistants for CRM that retrieve sales data, make notes, or kick off an approval workflow

Governance

Who manages it?IT admins and Power Platform admins
Where?Power Platform Admin Center
Key controlsConnector governance, environment-level DLP, role-based access, publishing approval workflows
ALMDev, test, and production environments with versioning
Deployment targetsTeams, websites, and custom endpoints
ComplianceMicrosoft Purview (sensitivity labels, audit logs, retention) + telemetry and usage analytics

Feature Comparison

Excerpted from Microsoft’s official comparison (selected rows only; no rows added).

FeatureAgent BuilderCopilot Studio
Agent target audienceIndividuals or small teamsDepartment, organization, or external customers
Agent typeLightweight Q&A with organizational knowledgeComplex workflows, business system integration, enterprise governance
ManagementMicrosoft 365 Admin CenterPower Platform Admin Center (finer-grained controls)

Source: Microsoft Learn


Migration Path

You do not have to decide permanently upfront. When you copy an agent from Microsoft 365 Copilot to Copilot Studio, the core configuration and instructions are preserved — you extend them, you do not start over. This is Microsoft’s documented path for when requirements outgrow Agent Builder: you need enterprise-grade deployment, more data source integrations, or advanced security policies.


Licensing

  • Both tools are included with a Microsoft 365 Copilot add-on license for authenticated users.
  • Without that license: Copilot Credits or pay-as-you-go covers both.
  • Agent Builder is free for agents grounded on web knowledge only (not Microsoft 365 organizational content).

Official Documentation

Choose between Microsoft 365 Copilot and Copilot Studio to build your agent

Valantis Avramopoulos
Valantis Avramopoulos